Born on December 10, 2000, in Rosario de la Frontera, Salta and raised in
Dolores, Buenos Aires, cumbia singer Santiago Cañete built his audience from
2021 with YouTube performance videos and medleys that blended classic romantic
cumbia with contemporary arrangements, including “Bonita / Me Enamoré / Madre
Soltera.” He moved onto digital platforms with standalone singles, first
breaking through on streaming with the tender ballad “Eterno Amor” (2021) before
issuing the upbeat “Bonita” on December 21, 2022, which became one of his
most-played tracks across services. Through 2023–2...